The platform is rolling out a new feature that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their streams. This step comes as the platform announced that it currently hosts in excess of 1 thousand million AI-generated clips.
Testing and Rollout
This change is being tested over the coming weeks before a full-scale launch. This advancement coincides with a surge in AI-generated material, fueled by new AI video creators.
AI Proliferation Online
Studies have shown that nearly one in 10 of the quickest rising channels on a popular video site primarily display content made by AI. A significant portion of this content is deemed “AI slop”, a phrase for substandard, factory-style content that is typically absurd or dreamlike.
“We know from our community that a lot of users appreciate content created using AI tools, from computer-generated images to educational videos, and we aim to give people the power to adjust the amount of that, based on their own preferences,” said a spokesperson.
Scale of AI Content
The service disclosed that there are now 1.3bn videos on its network tagged as artificially created. Collectively, over 100 million videos are added to the platform every day, making AI-generated material a minor part of its complete catalog.
How to Adjust Settings
Members will be in a position to limit or boost the amount of AI-generated videos they watch by accessing the topic control feature in the platform and selecting “AI-generated content”. Other topics that can already be modified under the tool include current affairs, fashion, beauty, and movement.
AI Disclosure Rules
TikTok’s rules require creators to tag “realistic” AI-generated content, and it prohibits harmful deepfakes of celebrities or crisis events. Any believable AI video that is not labeled can be taken down under its user guidelines.
Furthermore, the service will henceforth add an AI-generated label to content made using its proprietary AI systems, or detected by an industry-wide initiative for spotting content made by AI. This action is aimed to stop users from trying to evade the labeling process.
AI Literacy Programs
The company is additionally launching a $2m awareness program for professionals and institutions to produce educational content about using AI responsibly. This program will benefit non-profit groups specializing in educating programming and robotics.
Platform Protection
The platform has supported its safety measures, during discussion over intentions to make redundant a large number of review team members in the United Kingdom. The company is planning to reduce a significant number of roles in its trust and safety division in its British office, with worker representatives and online safety experts expressing worry that people are being substituted by automated systems.
A senior executive clarified that human moderation would continue to be important, but automated tools can protect employees by removing the most harmful content ahead of it gets reviewed by humans. TikTok announced a notable drop in shocking and graphic content handled by human moderators over the past year due to reliance on its automated systems.
We believe it is crucial to balance people and machines to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we also think it’s highly necessary to reduce exposure to harmful content as quickly as possible, which is why a significant AI assistance is proving valuable process content quickly.”
